BigBang.Social aims to empower 100,000 creators and tap vast opportunities in the creator economy: CEO Subramaniam
BigBang.Social, claimed to be India's first creator super-app, offers opportunities for commerce, brand collaborations, upskilling, and a peer-to-peer network for community building to the creator community. Founder Vijay Subramaniam said the main aim of the app is to provide employment opportunities for 100,000 creators within three years. Brands in India spend a significant amount of money on creator-led marketing each year and are being attracted to the reach of creator-driven content that is authentic and relatable, he added.
Source: indiatimes.com