Leadsales targets LatAm businesses with conversational commerce tool for WhatsApp
Mobile commerce in Latin America is expected to continue a healthy growth streak over the next few years, and Leadsales, a Mexican startup, wants to help small and medium businesses in Latin America manage all of those potential sales via WhatsApp and social media channels. The conversational commerce company already has Meta as a business partner and has developed a customer relationship management tool that provides customizable columns and sales funnel automation. Roberto Peñacastro, Leadsales' founder and CEO, started the company in 2020 after working with co-founder David Vill...