What I'd say to myself back then - You don't need to code to be a technologist, says IBM iX's Jennifer Quinlan
Work/life balance needs to be a sliding scale and women don’t need all the answers to contribute, says Quinlan.
Source: diginomica.com
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Putting innovation in the driver's seat
With 90% of car purchases beginning online, Audi UK is working with IBM iX, the IBM Garage Methodology and Adobe technology to reimagine its digital experiences for customers. Audi has seen a 59% increase in lead generation since launching its new website.
Source: ibm.com
How a snack empire stays fresh
Frito-Lay North America and IBM collaborate to modernize e-commerce and frontline-workflow tools to delight employees and consumers.
Source: ibm.com