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Brian David Hall is the author of Your Website Sucks, Here's How To Fix It and has run hundreds of experiments across dozens of websites, generating millions in incremental revenue.
A worthy Kickstarter science related project is afoot. Face it. Most science is done on the command line. When it is not, we call it "science by spreadsheet" or name it by some other epithet. Much of that is done on Linux or Linux like computers, but that actually includes Macs, and if you must, it can be done on Windows.