Stellantis wants dealers to adopt online sales platform
Stellantis is touting the broad range of functions in its updated E-Shop system. DETROIT — Stellantis is making a push to get more dealerships onto its digital retail platform that launched early in the COVID-19 pandemic. The automaker formed by the January merger of PSA Group with Fiat Chrysler Automobiles has asked its regional business centers to encourage dealers to try the system, which FCA originally called the Online Retailing Experience and later renamed E-Shop. The latest pitch touts the platform's low cost, broad range of functions and high efficacy, as well as numerous improvemen...