Coles Insurance tells Aussies to get back to 'what really counts'
April 20, 2021 11:04 Coles Insurance has launched a new marketing campaign centred around a ‘what really counts’ positioning. Created with TBWA\Melbourne and OMD, the campaign highlights how Coles Insurance can assist customers, so they spend less time worrying about coverage and get back to the good things in life. Central to the campaign is three TVCs demonstrating how Coles Car Insurance can help Aussies from all walks of life get back on the road quicker. Several messages are conveyed across the campaign, including that 99% of car claims were approved over the past year, a one-week...
Source: mumbrella.com.au