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GIO has launched a new brand platform via Ogilvy, signifying a new direction for the leading insurance provider. With new ‘Protect Precious’ positioning, the campaign takes a fresh approach within a category often operating in moments of disaster. The campaign instead focusses on the deeply pe

Being certain about something is sadly a rare feeling in the third year of a global pandemic, but the latest iteration of the long-standing platform “You Know With GIO” via Ogilvy Network, aims to show that thanks to GIO and its staff, there’s one thing you can be certain about, your insurance.