Build a business, not an audience
Build a business, not an audience If youâre reading this, Iâm pretty sure youâve seen the following pattern over and over again: Creative nonfiction pioneer John McPhee distilled decades of experience and first-hand learnings in a series of essays. (The best of them are now available in a book called âDraft No. 4â.) A savvy entrepreneur repackages the advice in a $1000+ cohort-based course. Someone takes the course and summarizes what he learned. People on Twitter start creating threads summarizing the studentâs summaries. At some point, the guy who summarized th...
Source: jakobgreenfeld.com