Bud Light loses $395 million after transgender promotion
Anheuser-Busch Inbev said sales are stabilizing after U.S. revenue fell 10.5% in second quarter.
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Anheuser-Busch Inbev said sales are stabilizing after U.S. revenue fell 10.5% in second quarter.
Bud Light's parent company expressed confidence Thursday that its U.S. market share has stabilized after a promotion with a transgender influencer cost it sales. Anheuser-Busch Inbev said Thursday...
Anheuser-Busch InBev reported a 10.5% drop in U.S. revenue in the second quarter as Bud Light sales plunged amid a conservative backlash over a promotion with transgender influencer Dylan Mulvaney.
Anheuser-Busch Inbev said sales are stabilizing after U.S. revenue fell 10.5% in second quarter.
By DEE-ANN DURBIN (AP Business Writer) Bud Light’s parent company expressed confidence Thursday that its U.S. market share has stabilized after a promotion with a transgender influencer cost it sales.