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Author of "moolala." why smart people do dumb things with their money and what you can do about it. welcome back, bruce. >> you could be smart and crowd fund your business. >> true, and you could be dumb and crowd fund your business and maybe that's not a good investment for a lot of people. anyhow, we talked last time about people giving money to your company and in exchange, you giving revenue. that was through a site called profounder. >> yes. >> but there are a bunch of sites out there that allow people to give money to your company. >> they get bought into the buzz, they're inspired by th...

A while back, we did a segment on the show about crowd funding, basically, this idea of getting a whole bunch of people to help fund your company, mostly friends and family. well, it turns out, there are a lot of sites that do this in all sorts of ways. we're bringing back bruce ellery, founder of moolala and author of "mnks oolala." welcome back, bruce. >> you could be smart and crowd fund your business. >> true, and you could be dumb and crowd fund your business and maybe that's not a good investment for a lot of people. anyhow, we talked last time about people giving money to your company a...