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Behind the WWF's X-Tinction Twitter Post

Published: August 7, 2023

Little Black Book, McCann Germany’s executive creative director Pedro Americo shares the 24-hour ideation and execution process behind the viral blue bird post, writes LBB’s Nisna Mahtani

Source: lbbonline.com

Related Topics:

Nisna MahtaniPedro AmericoElon MuskWorld Wide Fund For NatureAgency CreativeCann GermanyWorld Wide FundMccann GermanyBehind The Wwfsx Tinction Twitter PostMccann Emea

The Drum | WWF Makes Preservation Point With Nod To Twitter's Bird 'Xtinction'

Published: July 31, 2023

The social media post on LinkedIn has been successful for the brand, with almost 20,000 reactions.

Source: thedrum.com

Related Topics:

Elon MuskCann GermanySocial MediaReative Works