STADA Philippines shows resilience with triple-digit growth in 2020
Newly-established pharmaceutical player STADA Philippines showed resilience amid the coronavirus pandemic by achieving triple-digit sales growth of 478% in 2020. Fueling the growth is the expansion of the STADA Philippines portfolio, with the banner acquisition of the FERN-C line (consisting of the established, 15-year-old vitamin c brand FERN-C, and two children’s vitamin products — FERN C Kidz and Kiddimin). Total sales growth of the Fern-C portfolio in 2020 reached 100% compared to the previous year. STADA Philippines’ revitalization of the Oilatum brand, likewise, established th...