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>> when these things were first starting to pop up in the mid 1980s, the customers were people that had a business reason for having these things. or some super-rich dude who just wanted to show off. the big breakthrough idea was this idea of cellular systems. >> it's called cellular because your car phone is tied into different radio transmitters. each one called a cell. and as you travel, the signal from your phone travels from cell to cell. >> this was something that had never been done before. >> if you don't have one now, you probably will have one in a decade, say the phone makers, as th...

Things or a super rich dude who just wanted to show off. the big breakthrough idea was the idea of cellular systems. >> it's called cellular because your telephone is tied in to different transmitters, called a cell, and as your car travels, the signal from your phone goes from cell to cell. if you don't have one you probably will have one in a decade say the makers. >> there were people who understood even in the early days that being trapped in a car was not freedom. people are fundamentally, naturally, mobile. >> i like to say the technology will go from a phone in the car to a phone in the...

Pop up in the mid 1980s, the customers were people who had a business reason for having these things or a super rich dude who just wanted to show off. the big break through idea was the idea of cellular systems. >> it's called cellular because your telephone is tied in to different transmitters, called a cell, and as your car travels, the signal goes from cell to cell. if you don't have one you probably will have one in a decade say the makers. >> there were people who understood even in the early days that being trapped in a car was not freedom. people are fundamentally, naturally, mobile. >>...

>> when these things started to pop up in the mid 1980s, the customers were people who had a business reason for having these things or a super rich dude who just wanted to show off. the big break through idea was the idea of cellular systems. >> it's called cellular because your telephone is tied in to different ansmitters, called a cell, and as you travel, the signal travels from cell to cell. if you don't have one you probably will have one in a decade say the makers. >> there were people who understood even in the early days that being trapped in a car was not freedom. people are fundament...

Are now officially in the modern era. and the first thing you always said was, hey, i'm calling from the car. >> when these things started to pop up in the mid 1980s, the customers were people who had a business reason for having these things or a super rich dude who just wanted to show off. the big break through idea was the idea of cellular systems. >> it's called cellular because your telephone is tied in to different twrans transmitters, called a cell, and as your car travels, the signal goes from cell to cell. if you don't have one you probably will have one in a decade say the makers. >>...