Morrison government spent $128m on advertising in 2019-20, figures reveal
Other large campaigns included $7.1m to spruik tax changes, $5.5m for the domestic violence “help is here” campaign, $4.2m for childhood immunisation and $3m for the “building our future” campaign promoting the government’s $100bn infrastructure plan. Campaign ad spending was even greater in 2018-19 at $140m, although the lower $128m spending this financial year is accounted for by a lean end of 2019 before the government unleashed $96.7m worth of ads in the first six months of 2020. The finance report reveals that $5.2m was spent on market research through contracts with Resolve St...
Source: theguardian.com