Snapchat doesn't allowed sponsored content on Spotlight TikTok rival
This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Snapchat recently launched Spotlight, its short-form video feature, and is directly paying creators for their posts. The TikTok lookalike has minted overnight millionaires and now has over 100 million users. But industry insiders questioned the feature's longevity if Snap doesn't integrate brands into it. Snapchat is directly paying creators millions of dollars for their posts on Spotlight, its new short-form video feature and TikTok lookalike. But many crea...
Source: businessinsider.com