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Channelier FMCG Awards 2022 celebrating the world of FMCG excellence

Goa [India], January 11 (ANI/PNN): FMCG industry is the backbone of every Indian household and it contributes towards enriching the lives of all our families. In 2020, Channelier FMCG Awards was created to recognise and appreciate the efforts of these FMCG companies to cater to the needs of the Indian consumers despite the challenges faced due to the pandemic. Recently, the 3rd edition of Channelier FMCG Awards and its first offline edition, the event was successfully concluded on 17th December 2022 in Bogmallo Beach Resort, Goa, India with a gathering of more than 100 FMCG brands under one roof. The event was graced by food historian, author, television host and a critic, Odette Mascarenhas. Popularly called the 'culinary queen of Goa', she has written The Times Food Guide, a collection of restaurants, nightlife and shacks of Goa. Channelier FMCG Awards 2022 kicked off with a welcoming address by co-founders Ankur Gupta and Sidharth Das who threw light upon the FMCG industry as a hotbed of innovation and called out Channelier as the guiding force committed to transforming the FMCG industry using technology, process innovations and analytics towards a more efficient, agile and responsive system. Further, they referred to Channelier FMCG Awards as a tribute to the legacy and scale of the FMCG brands and thanked everyone for their support in making the event a huge success. BOYO: Bold as You, the gifting partner for Channelier FMCG Awards 2022, s a D2C nutrition snacking brand recognised by Startup India, a Top 100 D2C Challenger brand by Yourstory Media, Amazon Emerging Brand, Flipkart Gold seller is working on a mission to raise the National Health Index by creating Nutrition based functional foods option with a core of food science & innovation. BoYo is available on almost all platforms such as Amazon, Flipkart, Bigbasket, CRED, Dhani, JioMart, Snapdeal, Pop Club, TATA 1 Mg, Pharmeasy, Meesho and also sells through its own website www.theboyo.com. Channelier FMCG Awards 2022 received more than 900 nominations by FMCG brands across the award categories of Product Launch of the Year, Product of the Year and Brand of the Year. The Product Launch of the Year Award celebrates the efforts of FMCG companies who continuously develop new products, brand extensions and packaging updates to meet the new industry standards and demands of the consumers. The Product of the Year Award celebrates the best products in the market in different categories of FMCG products and rewards manufacturers for quality, strategy, marketing and other parameters. The Brand of the Year is a distinctive and premier recognition for a brand recognised as a champion in its industry category based on current year market standing and consumer preference. The brands and products cater to the categories of kitchen essentials, bakery and milk products, beverages, snacks and packaged foods, beauty and hygiene, cleaning and household, pet care, meat and poultry, baby care, pleasure goods and many more. The jury consisting of top business leaders, business leaders, investors and startup entrepreneurs had a difficult call to decide the winners. The judging process was impeccable, completely transparent and thoroughly rigorous, and factors such as strategy and vision, packaging, marketing strategies, product quality, operations, social responsibility and innovation helped the respected jury members to finalise the winners. Our jury panel included Sourabh Jeswani (Amazon Pharmacy), Kanchan Mishra (FMCG, Flipkart), Tapojoy Chatterjee (Amazon), Priyanka Bhargav (Flipkart), Avantika Rajagopalan (Udaan), Sameer Shaikh (BigBasket), Vikas Iyer (More Retail), Ram Kumar (Snapdeal), Jagnoor Singh (Unacademy), Raj Rishi Singh (MakeMyTrip), Ratul Ghosh (Dealshare), Aakash Kushwaha (Trell), Sambit Swain (Stockarea), Sameer Nagpal (Wazirx), Vaibhav Mehrotra (Cashfree Payments), Suhail Khan (BharatPe), Prashant Sukhwani (Burger King India), Mona Cheriyan (Thomas Cook), Praveen Dwivedi (TVS Supply Chain), Amit Verma (Rapido), Mayank Jain (Swiggy), Abhiram Sripathy (OLA), Priyanka Sinha (DuPont Water Solutions), Ujjawal Singh (ICU Medical). The nominees filled in questionnaires about their brand and products which were vetted by the jury members to find the best brand or product for each category. The consumers were also given an opportunity to vote for their favourite products and make them win the People's Choice Award. A total of over 15000 votes were received for the different products and brands. Besides the awards event, there were deep knowledge-sharing sessions with panel discussions and keynote speaker sessions. The event chaired 3 panel discussions with topics from across the FMCG industry - "Creating a resilient future for your FMCG brand" by panellists Oliver Mirza (Managing Director and CEO, Dr. Oetker), Satyajit Bagchi (Senior Manager, Marketing, Nestle Health Science, Nestle India), Atanu Dey (Head International Business, Bambino Agro Industries Limited), Priyesh Balakrishnan (Associate Vice President, Beardo), Badal Choudhury (Category Lead - Marketing & Digital - Bayer Consumer Health), Proshanjit Dey (Marketing Head, Nutrition - India And Emerging Markets, Dr. Reddy's); "Are FMCG industries ready to dare to change to the next gen taste for evolving flavours?" by panellists Arvind Hangal (Category Head, Allied Blenders and Distillers Limited), Harsh Kedia (Founder, A Diabetic Chef) and Akshat Runwal (Co-Founder, Stories Nuts & Berries); and "Evolution of snacking habit over the next 5 years" by panellists Shweta Mohan (Co-Founder, Upside Health), Amarnath Halember (CEO, NextG Apex India Pvt Ltd), Amar Choudhary (Founder, BOYO), Anuj Krishnan (Co-Founder and Ceo, Forbidden Foods (BRB Popped Chips), Mayank Gupta (Co-Founder, To Be Honest, A Ghodawat Consumer Ltd Company). Alongside the panel discussions, there were keynote speaker sessions by Kapil Mittal (Chief Strategy Officer, Power Gummies (Aesthetic Nutrition Pvt. Ltd.) on "Startup Checklist for Going Offline", Kiran Giradkar (Chief Marketing Officer, Nilon's Enterprises Pvt Ltd) on "How to stand out on the shelf?", Dr. Shashank Sinha (CEO, Drools Pet Food Pvt Ltd.) on "Evolution of pet food industry and its contribution to Indian Economy", Abhijit Khatu (Director Sales- West And North, ID Fresh Food India Pvt. Ltd.) on "Fresh Food and Consumer Preferences, Leveraging Technology for Fresh food distribution", Thippeswamy Papareddy (Senior GM, Quality Assurance, Ghodawat Consumer Ltd.) on "Discussing the evolution of sustainability in FMCG sector and what it means going forward". Channelier FMCG Awards 2022 awarded the winners with a trophy and a certificate of excellence. Further, they were awarded with digital seals that can be used to highlight their win on their website, product packaging, social media pages, and any other promotional material for an entire year. The winners for Product Launch of the Year in different categories are: Yu Foodlabs Three Cheese Instant Pasta NOCD (No Carbs Drink) (Jouleshealth Enterprise Pvt Ltd) O'be Suave Gin & Tonic (Euphoric Beverages Pvt Ltd) Tata Sampann 100% Pure California Almonds (Tata Consumer Products Limited) Skippi Icepops (Kabra Global Products Pvt Ltd) Creme 21 Body Lotion for Dry Skin (Emami Limited) Max Protein Choco Chips Cookies (Naturell (India) Pvt. Ltd.) Cornitos Bean Crusties - King Curry (Greendot Health Foods Pvt. Ltd.) LiL'Goodness Prebiotic Milk Shake (Lil'Goodness) SMUSH! Ape Scalp Coconut Shampoo (Smush Enterprises (Opc) Private Limited) Nilon's Cheers - Kokum Wellness Drink (Nilon's Enterprises Pvt Ltd) Cropino Chocolate Hazelnut Spread (Cropino Pvt Ltd) Power Gummies Blessful Sleep Gummies (Aesthetic Nutrition Pvt. Ltd.) Indimix - Moong Dal Halwa (Pansari Industries) Slurrp Farm Millet Noodles (Wholsum Foods) Rage Coffee - Instant - Irish Hazelnut (Rage Coffee (Swmabhan Commerce Pvt Ltd) Fixderma Nigrifix Cream (Fixderma India Private Limited) Joy Revivify Retinol & Avocado Youth Restore Age Defying Firming Cream (RSH Global) Sc

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