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Surya Brasil records double digit growth and aims for Africa Renata martins Share: Focusing on semi-permanent natural hair dyes the brand recorded 15% sales growth in Brazil in 2020 and is forecasting 20% growth in 2021. With hair and beauty salons shut down across Brazil for much of 2020 - a scenario that repeated in early 2021 - hair dye addicts had only two options: opt for a more natural look and assume their grey hair, or dyeing their hair themselves. Those who have opted for the second solution have contributed to the growth of the category in the country. “ Our sales of hair dyes in Brazil increased by 15% compared to 2019,” says ....