The Drum's Super Bowl LVI ad scoreboard: Budweiser is back
The Super Bowl is back! This year, inventory sold like gridiron hotcakes. Prices for a 30-second spot soared to $6.5m, and all of the glitz and glamor of these high-profile ads is unfolding before our eyes. Here is all of the latest news about the plays marketers are drawing up for Super Bowl LVI.