PCR February 21 big interview: Exertis' Chief Digital & Marketing Officer, Vish Chhatralia – PCR
What does your role as Chief Digital and Marketing Officer involve? I’ve been at Exertis just over a year now and I’m responsible for devising and implementing our digital strategy focusing on customer experience, marketing, digital services and operational efficiencies to drive frictionless trade and expansion of digital technologies across our organisation. Digital is changing society, creating big opportunities for us to win at what we do. We believe tech is helping to create a more dynamic and exciting society for all – and we aim to be at the forefront of this, helping our customer...