Detailed text transcripts for TV channel - CNN - 20100418:19:58:00
They use some third party software to do their tweeting. twitter almost looks like it was designed in somebody's basement. and continues to be run out of somebody's basement. >> right. >> i think the most important thing is the content. you hit it. what remains important is the authenticity of the person who is using twitter. the person you're following. transparency, if they themselves are being sponsored. >> ultimately pushing them to the top doesn't force anybody who watches to be involved with that twitterer or care more. ultimately, it may make them hostile to that person. >> i was almost...
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