Detailed text transcripts for TV channel - MSNBC - 20130820:19:38:00
>> walk us through why the price has gone up so much. i mentioned it's up 130% from four years ago. you think given the world we live in we would see the opposite. >> the fact of the matter is the free market is not free. there's a lack of choice for consumers. three companies control -- publishing companies control 85% of the textbook market. what does that mean? they can collude to keep prices high. they also bundle in supplemental materials like cd-roms and study guides that not all students need that help drive up costs. they also can essentially work together to make bookstores also set p...