Detailed text transcripts for TV channel - MSNBC - 20100709:20:02:00
Apprentice." here's my question. was his brand injured by the way in which he handled this whole thing? >> i think in the short term it was because of all the backlash and all the comical overreaction from cleveland. in the short term it was. in the long term his brand will collect two or three championship rings and a lot of attention over the next couple years. in the long term it will be good for his brand. >> isn't his place in basketball history already secure? >> i don't think he needs a championship ring. if you have the audacity to refer to yourself as the king, you need a ring. if you...
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