#AsiaeCommerceAwards highlight: Lenovo wins loyalty gold with its Pro programme
Lenovo showed its prowess at this year’s Asia eCommerce Awards as the brand took home the gold for Best eCommerce Loyalty Programme, and a bronze trophies for Best in eCommerce (Brands) – Electronics & Gadgets. Ajay Shankar also bagged the bronze for eCommerce Leader of the Year (individual). With its “Lenovo Pro” campaign, Lenovo was able to continue its efficient growth whilst providing top-notch loyalty programme for its customers as the brand strives to remain competitive in the highly competitive marketplace. Challenge In early 2019 Lenovo realize online cost per acquisitio...
Source: marketing-interactive.com