Detailed text transcripts for TV channel - MSNBC - 20170406:19:52:00
>> because, well -- >> go ahead. >> social media is the immediate pulse. they take the temperature of culture. so right away, you get to know whether or not your content and your creative will resonate with the consumer or fall fairly with the consumer. that's what soscial media does. it's really a great way to test the consumer palate. >> interesting, christina, journalist piers morgan had an interesting reaction on twitter. he said the ad was flawed for being too politically correct. >> i mean, this ad didn't hit with either side of the margin. i saw some people sort of saying that, like, so...
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