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IAS Launches First-To-Market Integration With Roblox To Provide 3D Immersive Measurement - Vimarsana News

IAS Launches First-To-Market Integration With Roblox To Provide 3D Immersive Measurement

Published: May 2, 2024

Integral Ad Science, a global media measurement and optimization platform, today announced a market integration with Roblox, a global immersive platform for connection and communication. Available for advertising campaigns on Roblox later this year, IAS’s Viewability and Invalid Traffic (IVT) Measurement products will provide advertisers increased transparency into the quality of their Immersive Ads within complex 3D environments.

Source: bandt.com.au
Related Topics:
Allison McduffeeLisa UtzschneiderIntegral Ad ScienceInvalid TrafficImmersive AdsPercent CompletedInvalid Traffic RateConverting Gamers
IAS 3D immersive measurement for Roblox - Vimarsana News

IAS 3D immersive measurement for Roblox

Published: May 1, 2024

Integral Ad Science (IAS), the media measurement and optimisation platform, has announced an integration with online gaming platform Roblox. Available for adver

Source: advanced-television.com
Related Topics:
Allison McduffeeLisa UtzschneiderIntegral Ad ScienceInvalid TrafficImmersive AdsConverting Gamers