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Getting coverage. Lets just focus on our customers and i think that set us free. The companys growth started relatively slow. Until the decision they made to offer a free version of the product. One of the First Companies to capitalize on the free model. We were at maybe 100,000 customers at a time and within a year we were at a million and within another year we were at 3 million. And they kept on growing. Today the company has 18 million customers and no surprise, the founders have gotten some tantalizing offers including one to buy the company for A Billion Dollars cash. And you said . I sa...

Shapes. we can do it in a week. china is three or four months. >> when ben realized that ann clark wasn't reaching the entire crowd he wanted he turned online. >> we had stayed away from e commerce because we didn't think you could sell a cookie cutter. that was my biggest mistake. when i walk in in the morning there's a report that tells us how did amazon do, how did our website do. >> and he's created an influence network of cookie decorators and other ambassadors who help with name recognition. >> we've been working with a lot of people through social media. they're in turn helping us to de...

A channel he had originally ignored. >> we had stayed away from e-commerce because we didn't think you could sell a cookie cutter online. that was my biggest mistake of all time. we look at those numbers all day, every day, constantly. when i walk in in the morning, there's a report on all of our desk telling us how did amazon do, how did our website do, how many people came to our site? >> he's creating an influential network of cookie decorators and other ambassadors who help with name recognition. >> our overriding goal, we want to support anybody who wants to use a cookie cutter. we have d...

Wasn't reaching the entire crowd it wanted, he turned online. a channel he had originally ignored. >> we had stayed away from e-commerce because we didn't think you could sell a cookie cutter online. that was my biggest mistake of all time. we look at those numbers every day, all day, constantly. when i walk in, there's a report on all of our desk telling us how did amazon do, how did our website do. >> he's creating an influential network of cookie decorators and other ambassadors who help with name recognition. >> we want to support anybody who wants to use a cookie cutter. we have done a lo...