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Frutly ‘teen’ beverage fills white space in ambient juice category, says PepsiCo While there are plenty of beverages targeting young children, with recent launches from Kraft Heinz (Creative Roots) and Nestlé (Fruity Water) offering low or no-sugar options, there is a gap in the market for teens, claims PepsiCo, which says new launch Frutly fills “a white space in the ambient juice aisle.” Available in Strawberry Kiwi, Fruit Punch and Apple Grape flavors, Frutly​​ is made with water, fruit juice concentrates, electrolytes, and natural flavors, and co...

Kraft Heinz reportedly in talks to sell Planters to Hormel Foods Kraft Heinz is in talks to sell its Planters snack nuts business to Hormel Foods, The Wall Street Journal reported, citing people familiar with the matter, with a deal valuing the brand at around $3bn that could be announced as soon as next week. The move comes four months after Kraft Heinz unveiled plans to sell a mix of cheese brands to Lactalis in a $3.2bn deal, and find $2bn of cost savings through 2024 from efficiencies in procurement, manufacturing and logistics as part of a highly-anticipated ...