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Microsoft's gaming revenues skyrocket by billions of dollars as Xbox starts to recognize Activision Blizzard King's quarterly earnings contributions. ....
Activision Blizzard King contributed $2.08 billion to Microsoft's record-breaking holiday 2023 earnings, and made up nearly 30% of total revenues. ....
Xbox's new baseline performance metrics will be established this holiday season when it recognizes Activision Blizzard King's billion-dollar revenues. ....
Microsoft changes its Xbox gaming leadership teams following the Activision merger, plans to tighten integration of content, hardware, and services. ....
Games analyst and expert Joost van Dreunen predicts that Microsoft's first-party video games revenues could reach $11.6 billion combined with Activision. ....