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SAS Transforms Traditional Customer Data Platform Capabilities - Vimarsana News

SAS Transforms Traditional Customer Data Platform Capabilities

Marketers face many challenges streamlining customer data that traditional customer data platforms (CDPs) and marketing clouds alleviate.

WiDS Ambassadors at Dataiku Announce the 11th of May Regional WiDS Madrid @ Dataiku Event - Vimarsana News

WiDS Ambassadors at Dataiku Announce the 11th of May Regional WiDS Madrid @ Dataiku Event

As part of the worldwide Women in Data Science community, the WiDS ambassadors at Dataiku have announced the regional WiDS Madrid Dataiku event, to be held at 8:30-2pm at ISDI La escuela de negocios

SAS Customer Intelligence 360 Launched in AWS Marketplace - Vimarsana News

SAS Customer Intelligence 360 Launched in AWS Marketplace

/PRNewswire/ -- SAS® Customer Intelligence 360 is now available to purchase in AWS Marketplace, a digital catalog with thousands of software listings from...

SAS a Leader in Cross-Channel Marketing Hubs, says independent research firm - Vimarsana News

SAS a Leader in Cross-Channel Marketing Hubs, says independent research firm

/PRNewswire/ -- Cracking Tomorrow's CX Code, a recent survey from SAS and the CMO Council, found that 2 in 3 marketing leaders say it's very important to...

Polly's Integration With Total Expert Enables Custom-Rate Flyers - Vimarsana News

Polly's Integration With Total Expert Enables Custom-Rate Flyers

New API integration allows lenders to generate tailored marketing materials that include rate, monthly payment and APR based on unique borrower details.

Source: inman.com