Going to pursue in germany. Lets not forget that germany was always the country in the european union, or at least the largest country um, supporting brexit to the very end. Sorry, supporting britain, not brexit to the very end. So i think germany is the place To Go to get some gains without going all the way into eu participation. In the news today. Lego, The Worlds biggest toy maker, is outperforming the wider toy market. In its half year results out today, revenue climbed by 13 between january and june reaching the equivalent of 4. 65 billion dollars. Joining me now is niels christiansen, ceo of lego. Thank you forjoining us. So lego is outperforming the wider toy market, what do you think it is setting your Retail Strategy apart from others in the sector . I Retail Strategy apart from others in the sector . ~ , Retail Strategy apart from others in the sector . The sector . I think it is probably not one silver the sector . I think it is probably not one silver bullet, the sector .
The driving force behind their evaluation and as we all know, almost all of these companies are having terrible evaluations right now. With not having a lot of positive sentiment coming from us investors, the companies obviously are trying to figure out how to appeal to a new set of investors that can offer a better valuation or recognise better valuation. So obviously asia based investors understand the company better, they understand china better. They are less worried about the environment in china in general again, more from a political and trade perspective as opposed to the economy, certainly the economy in china is not great. But to those investors buying in hong kong, there s not enough buying power, not enough ability to change the valuation relative to this big anchor, which is the adr positions. So, upgrading it to a dual primary gives it the ability, for first of all for money to come in from the mainland through the connects and various channels like that, and then, the ho
Evaluations right now. With not having a lot of positive sentiment coming from us investors, the companies obviously are trying to figure out how to appeal to a new set of investors that can offer a better valuation or recognise better valuation. So obviously asia based investors understand the company better, they understand china better. They are less worried about the environment in china in general again, more from a political and trade perspective as opposed to the economy, certainly the economy in china is not great. But to those investors buying in hong kong, there s not enough buying power, not enough ability to change the valuation relative to this big anchor, which is the adr positions. So, upgrading it to a dual primary gives it the ability, for first of all for money to come in from the mainland through the connects and various channels like that, and then, the hong kong traded stock can start influencing the us adrs rather than vice versa. What are the main challenges they
Having a lot of positive sentiment coming from us investors, the companies obviously are trying to figure out how to appeal to a new set of investors that can offer a better valuation or recognise better valuation or recognise better valuation. So obviously asia based investors understand the company better, they understand china better. They are less worried about the environment in china in general again from a political and trade perspective as opposed to the economy certainly the economy in china is not great. But to those investors buying in hong kong, not enough buying power, not enough ability to change the valuation relative to this big anchor, which is the adr positions. So upgrading it to a dual primary gives it the ability forfirst it to a dual primary gives it the ability for first of all for money to come in from the mainland through the connects and various channels like that, and various channels like that, and then the hong kong traded stock can start influencing the us