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The platform and the big screen, as such, is still a very, very powerful converter of attention in making people recall the adverts, which is the really important thing as well, and, importantly, act upon what they see as well. what about you, benjamin? you're a publisher. your business model in part rests on advertising. can you see different demands from both your readers, your consumers, but also the people who are buying your ad space? well, yeah, look, we are maybe different to some publishers - that are based here. the majority of our audience is in the us, so we're reallyl exposed to th...

And i think tv, in terms of how it's consumed, the platform and the big screen, as such, is still a very, very powerful converter of attention in making people recall the adverts, which is the really important thing as well, and, importantly, act upon what they see as well. what about you, benjamin? you're a publisher. your business model in part rests on advertising. can you see different demands from both your readers, your consumers, but also the people who are buying your ad space? well, yeah, look, we are maybe different to some publishers - that are based here. the majority of our audien...

The platform and the big screen, as such, is still a very, very powerful converter of attention in making people recall the adverts, which is the really important thing as well, and, importantly, act upon what they see as well. what about you, benjamin? you're a publisher. your business model in part rests on advertising. can you see different demands from both your readers, your consumers, but also the people who are buying your ad space? well, yeah, look, we are maybe different to some publishers - that are based here. the majority of our audience is in the us, so we're reallyl exposed to th...

The platform and the big screen, as such, is still a very, very powerful converter of attention in making people recall the adverts, which is the really important thing as well, and, importantly, act upon what they see as well. what about you, benjamin? you're a publisher. your business model in part rests on advertising. can you see different demands from both your readers, your consumers, but also the people who are buying your ad space? well, yeah, look, we are maybe different to some publishers - that are based here. the majority of our audience is in the us, so we're reallyl exposed to th...

More so than anywhere else. and i think tv, in terms of how it's consumed, the platform and the big screen, as such, is still a very, very powerful converter of attention in making people recall the adverts, which is the really important thing as well, and, importantly, act upon what they see as well. what about you, benjamin? you're a publisher. your business model in part rests on advertising. can you see different demands from both your readers, your consumers, but also the people who are buying your ad space? well, yeah, look, we are maybe different to some publishers - that are based here...