HBO Max Launches Latinx Initiative Named HBO Max Pa'lante!
Pa'lante is Spanish slang for "go ahead" or "forward." By Lyra HaleMar 10th, 2021, 1:02 pm HBO is rebranding its Latinx outreach platforms in an effort to spark conversations, create content, and explore Latinx voices. HBO Max Pa’lante, the new apt rebranding, takes its name from the Spanish slang for “go ahead” or “forward.” But its meaning goes deeper than that, especially for someone Latinx like me. It’s a way of striving out of your comfort zone, pushing forward in spite of obstacles, and taking hold of the opportunities presented to you. It’s a concept, and understanding, ...