Celebs love it but would you pay £72 for a scent you can't smell?
The launch of three new fragrances at the end of last month caused something of a buzz among perfume fans. All three are variations on a cult scent that sells one bottle every 15 minutes at Harvey Nichols alone — and it's a fragrance unlike any other. Molecule 01, created by German perfumer Geza Schoen, can be worn by men and women alike, and costs £72 for 100ml, yet, according to some people, you can't actually smell it when you're wearing it. No wonder it's been dubbed the 'Emperor's New Perfume'. Would you buy a scent you can't smell? Molecule 01, created by German perfumer Geza ...
Source: dailymail.co.uk
