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Biden Inauguration Fashion and Memes - Vimarsana News

Biden Inauguration Fashion and Memes

We can, unfortunately, expect quite a bit more of this sort of thing in the future now that we have our first female Vice-President. But not all fashion discussion has to be sexist or scathing. It can also be fun to gaze upon our new leaders and find out what they’re wearing and generate a meme or two. And, as Vanity Fair declares, in 2021 we’re now seeing a return of “fashion as diplomacy,” making a statement through the designers and accessories chosen. Fashion is also political. For those keeping track at home: President Biden, breaking with presidential Brooks Brothers tradition, ...

Why Brands Need to Hire More Black Influencers - Vimarsana News

Why Brands Need to Hire More Black Influencers

Let's face it: 2020 has been a year of letdowns, and the fashion industry is no exception — especially when it comes to matters of race. As a Black editor, I'm sick and tired of the general refusal to follow through on promises and simply do what is right. Following George Floyd's murder, countless brands rushed to social media to share sentiments of solidarity. My inbox was flooded with emails titled, "Our commitment," "We stand with the Black community," and, my personal favorite, "We pledge to do better." For someone who's worked in fashion for eight years and experienced discrimination...

Brands, Repeat After Me: Hire More Black Influencers - Vimarsana News

Brands, Repeat After Me: Hire More Black Influencers

Brands, Repeat After Me: Hire More Black Influencers PopSugar 1/12/2021 Let's face it: 2020 has been a year of letdowns, and the fashion industry is no exception - especially when it comes to matters of race. As a Black editor, I'm sick and tired of the general refusal to follow through on promises and simply do what is right. Following George Floyd's murder, countless brands rushed to social media to share sentiments of solidarity. My inbox was flooded with emails titled, "Our commitment," "We stand with the Black community," and, my personal favorite, "We pledge to do better." For someon...

Source: msn.com
Influencer Marketing Is Especially Vulnerable to Racism. What's Being Done About It? - Vimarsana News

Influencer Marketing Is Especially Vulnerable to Racism. What's Being Done About It?

Creators say the industry, which is crowded and unestablished, poses distinct barriers for people of color Black Girl Digital's new app is a niche multicultural platform that connects creators, brands and agencies. Black Girl Digital December 22, 2020 The influencer marketing industry has found itself uniquely in need of anti-racism action. This summer, consumer demand for meaningful commitment to racial justice from brands and agencies grew in number and volume.

Source: adweek.com
Commentary: The watchdogs making sure fashion does more than talk about being inclusive - Vimarsana News

Commentary: The watchdogs making sure fashion does more than talk about being inclusive

The watchdogs making sure fashion does more than talk about being inclusive Sandrine Charles, clockwise from top left, Lindsay Peoples Wagner, Sahar Sanjar Dejban, Barbara Saint Aimé and Rosalind Dean, Chrissy Rutherford and Danielle Prescod, and Jennifer Walker and Adam Drawas. (Black in Fashion Council, Mel Melcon / Los Angeles Times, Aimé & Dean, Kelsey Cherry, Walker Drawas) By Melissa Magsaysay “When do we go back to normal?” It’s a question BET.com style director Danielle Prescod has heard regularly as she’s been leading anti-racism seminars for social media influence...