Hitting the Sweet Spot Between Busy and Austere Web Design
PHOTO: Egor Myznik Designing a website can at times feel like the story of Goldilocks and the three bears. A busy website, one laden with flashy graphics and excessive choices, can overwhelm customers. Too few choices may result in missed sales opportunities. What's the perfect medium? We spoke with marketers and website designers for their advice on how to balance having enough choices without too many. 'Fast, Responsive, Intuitive' âFor a web design to be successful, it needs to be fast, responsive, and intuitive so users find what they need quickly,â said Brian Cairns, CEO of Pr...
Source: cmswire.com