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Challenging one. but the men have learned some valuable lessons. they simply refused to back down. and that's got them ready for the next potential fight -- >> cash is king. you always got to make sure you have cash. and i see that as my job is making sure. >> the moral of the story needs to be that you can't give up but then you also have to believe in what you're doing. i mean, you need to have the self-confidence to keep going. you can't just let one setback, you know, end your idea. there's no doubt the recession raised the bar in terms of small business owners getting loans. what advice...

That seems authentic is the key. >> david, jeffrey, appreciate the advice. if any of you have a question for our experts, all you have to do is go to our web site. the address is openforum.com/yourbusiness. once you get there, hit the "ask the show" link to submit a question. again, the web site is openforum.com/yourbusiness. or if you'd rather, send us an e-mail with your questions and your comments. the address is yourbusiness@msnbc.com. when it comes to starting a business, you might think that it takes tons of money. but according to blogger and entrepreneur chris gilibow, you can go f...

Maybe they should have tapped into that, picked up $50,000 or $100,000 or a portion of that. >> it other thing, if you look at the guys' web site, they've done a fantastic job with social media and reaching out to the community. there are community funding sites before the jobs act kick-started which has been around for a few years, a fantastic way to think about funding smaller amounts of money. i have to believe that the state of maine probably has programs to encourage the creation of jobs andship. going after that could be -- and entrepreneurship. going after that could have been another s...