Smarter, Better, Faster Creative
Smarter, Better, Faster Creative Improve Brand Awareness, Deepen User Experience As the world’s largest platform for software developers, GitHub was already leveraging the opportunity to empower it’s community and help shape the conversation around how technology--and open source specifically--could drive social change. But the company was looking for ways to amplify existing efforts through unique creative campaigns. They recognized an opportunity to increase brand awareness and deepen the positive experience users have with their brand by releasing a new brand launch video that conveys ...