Detailed text transcripts for TV channel - MSNBC - 20130512:11:40:00
Culture and american culture in a different way, but you figure out how to communicate with each generation. one of the interesting facts about the spanish speaking market in the u.s. is almost 75% are under the age of 45. they are incredible consumers of it technology and media and they are part of the mine stream as equally as tied to their own culture. >> that was like the budweiser poster, half in spanish and ended in english. i thought that was really interesting. >> that's the norm. as a marketer you have to understand that it's not easy just putting your exact same ads in english and sp...