The BTS ARMY's fandom is the future of entertainment
Hybe, the billion-dollar conglomerate behind BTS, Justin Bieber, and others, has big plans to create Marvel-style universes around its biggest stars.
Source: fastcompany.com
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Hybe, the billion-dollar conglomerate behind BTS, Justin Bieber, and others, has big plans to create Marvel-style universes around its biggest stars.
Recent years have seen South Korean pop music acts achieve global popularity on a scale never seen before - especially in 2021. But while outside Korea it may seem like all the country has to offer is energetic K-pop "idol" boy bands and girl groups, the local scene is more complex, with hip-hop, ballads and solo acts fighting for supremacy...