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According to the two companies, with increased environmental consciousness and growing food prices, consumers are trying to reduce food waste as much as possible. Re-closable packaging is getting more and more popular as it is easy to use and helps to make food last longer. Re-closable packaging reduces moisture loss/gain, microbial growth and preserves the flavor of the food.

Thanks to its unique composition, the final hotmelt adhesive manufactured by Henkel allows for a smooth first opening while maintaining desired reopening and reclosure properties on amorphous polyethylene terephthalate (APET) and polyolefin trays - even after multiple repetitions. Henkel found this solution to be more advantageous than previously used technologies. 'It’s the