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Get out there early tomorrow. we have the black friday. we have cyber monday coming up in a few base. small business saturday, why the need for that? >> well, look, there are a lot of small businesses out there that don't get the same kind of press as the big box stores because we are watching all these people rush to open the doors to get these good deals. small businesses are the ones that need the support. they need you out there shopping because these small businesses are the ones that really help your community. small business saturday is about deals. a lot of people are using this as a m...

Shopper, that's where it's going. >> hitha is my friend. you'll just hook me up. thank you. all good. many thank yous. so now you know about black friday and cyber monday, what about small business saturday? that is a program organized by american express. it started a couple years ago in 2010. designed to support local businesses across the country. last year alone, more than 100 million people turned out for it. and the hope is that a new record will be set tomorrow. joining us now is j.j. ramberg, host of msnbc's "your business." hi, good morning. >> good morning, alex. >> so let's talk abo...

Time to compare plans and costs. you don't have to make changes. but it never hurts to see if you can find better coverage, save money, or both. and check out the preventive benefits you get after the health care law. ♪ open enrollment ends december 7th. so now's the time. visit medicare.gov or call 1-800-medicare. so now's the time. on black friday, it doesn'ty bird...or matter,liest bird? as long as we end up here at 5 a.m., or at homedepot.com, starting thursday. where prices have been cut, chopped, and sanded... on the most powerful tools that cut. ...chop... ...and sand. so we, or someb...

Has to come from the united states, pressure from the united states. it's not enough to demand that it come from egypt. >> diana buttu, many thanks for your time. we appreciate it. >> my pleasure. back in the u.s., get ou of the way because black friday is here. people spend long hours in line to score major deals this morning. >> it's affordable right now even if you have to be out here for two days to get it. >> it saves a lot of money like a few hundred dollars. >> cnbc's courtney reagan is in dayton, ohio. how is it going so far out there? >> reporter: you know, so far it looks pretty go...

He's also known as reverend billy from the church of stop shopping. it's a character you have created. why did you go there? what is it about this that makes you say i need to get out there and be public here? >> it was a character i created ten years ago with the stop shopping people that i work with. i've gradually become this character. i can't stop myself. last night at macy's, we were at the front door preaching and sipping. we have a 40 chorus choir. we tried to slow down the consumption. >> did it work? do you get frustrated? all we're seeing is that black friday push, people running in...