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Detailed text transcripts for TV channel - MSNBC - 20150314:09:58:00

it actually might be more helpful to rather than put together a list like that because it is easy for that to become sort of an aspirational thing that doesn t jive with how your time is spent, look at last week. what did you spend time doing? and how did that break up? log your hours and think about how your time was spent and what are the things that you got through, maybe you did them effectively but you spent twice as long doing it because it is not your area of expertise or doesn t sit well in denise s vin diagram. those are the things to offload. yeah, someone said to me you know, if you work every day like you re going on vacation tomorrow, you ll know what you can delegate. and that s really good. that s great. i mean sometimes you rephrase something, it suddenly makes everything really clear. adam and denise, thank you very much. two of my favorites. i love to get to talk to you guys. really appreciate it. if any of you out there have a question for our experts, you know ....

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Detailed text transcripts for TV channel - MSNBC - 20150314:09:50:00

The product. i think it is beautifully packaged. i like your logo and how it looks. okay the pitch. we ll start with you, denise. because you already revealed the eight. i thought it was a strong pitch and really glad that you said your goal was to sell to a spirits giant because initially i thought what is going to stop a bellagio to says, this is a great idea and that s a good end game. and figuring out how to own this and create the segment other than creating it for someone else to take over is what you need to worry about. adam? denise mentioned it but i said a seven because marketing is going to be probably the most important thing for a product like this. especially given how crowded every segment of the alcohol industry is. and i would have wanted more specificity around what the marketing plan looked like because ultimately between the authenticity of this stuff, what goes into it is about the message it s about to co note and that s how it will turn out. okay great. ....

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Detailed text transcripts for TV channel - MSNBC - 20150314:09:54:00

It is time now to answer some of your business questions. adam and denise are back with us. the first one comes from nick who writes i own a dry cleaners. customers come for a few months and disappear again. we don t do any advertising at all. how do i attract new customers and hold on to them? should i have a special every month? i m going to start with you, denise. there s an answer to this that i think you have. there is an answer. and i would like to know if they are asking people will they come back after a long gap why it has been so long in capturing that data at all. i use the dry cleaner as an extended closet. at the end of the winter i take my suits and pick them up when the fall is around. it is not that they are going somewhere else necessarily. and also maybe think of services other dry cleaners are not offering so you are not just a commodity. so maybe a way to text people when their clothing is done to come back more often and engage ....

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