Detailed text transcripts for TV channel - MSNBC - 20110302:17:54:00
Tv or newspapers, and tobacco companies are creative to spend billions on marketing. meanwhile, with a lot less money, anti-smoking organizations like the legacy foundation have become a lot more aggressive. >> the truth campaign message is not a don't smoke message. we know that telling kids not to do something is often the best way to have them ultimately go ahead and do it. >> reporter: dr. cheryl heelton runs the foundation. she dispatches teens across the country to events like this one in chicago sending the message to kids that they are being manipulated by tobacco companies. >> there i...
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