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Songs for Screens: Drake, Bruce Springsteen, Dolly Parton Lead Super Bowl Ads as Brands Lean Into Familiarity
Andrew Hampp, provided by
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As expected, Bruce Springsteen’s rumored Jeep commercial was the big highlight of this year’s Super Bowl ad haul, with The Boss making his first-ever appearance in a commercial. His music, however, remains an advertising holdout, as Springsteen opted to compose an original score for the two-minute spot with frequent collaborator Ron Aniello rather than license one of his hits (his publisher Universal Music Publishing Group still collected a fee on the music use, however). ....

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