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Instagram 'Drops' Feature Launched to Let Users Cop Product Drops: Report - Vimarsana News

Instagram 'Drops' Feature Launched to Let Users Cop Product Drops: Report

Instagram is introducing a 'Drops' section under its Shops tab for users to browse, discover, and purchase the latest product launches. Drops the e-commerce buzzword helps sellers create a buzz for their upcoming products before they are made available. The Drops feature is reportedly available in the US only on Android and iOS.

Source: ndtv.com
Instagram launches a new section for shopping product drops – TechCrunch - Vimarsana News

Instagram launches a new section for shopping product drops – TechCrunch

Instagram launches a new section for shopping product drops Instagram today announced it’s adding a new feature to help connect online shoppers to product drops through its app. Drops, which are a newer e-commerce trend, help sellers create buzz for forthcoming products in the days and weeks leading up to their availability. The products themselves are often only available in limited supplies or for a short period of time, increasing demand. On Instagram, drops will now have their own destination inside the app at the top of the Shop tab, where consumers can discover, browse and shop all th...