Detailed text transcripts for TV channel - MSNBC - 20140420:11:36:00
Almost 50% of a difference when you're on the exchange menu versus when you're not. >> the sales for the items that were part of the drink exchange were so much higher than anything else, that their liquor distributor got word of this and wanted to feature some items for their clients, to make sure that they were being sold. >> brilliant. it's the -- it's a great example of rethinking the data that you have available to you already. and how you might use that. in this case to make more money. >> and more drink distributors asked to have their brands listed on the drink exchange, frank and todd...
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