India is becoming a magnet for overseas luxury brands
More than a dozen luxury consumer goods brands are entering the country ahead of the festive season as they look to attract...
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More than a dozen luxury consumer goods brands are entering the country ahead of the festive season as they look to attract...
India is becoming an attractive destination for foreign luxury brands as they aim to tap into the growing affluence of Indian consumers. Factors such as exposure to global trends, younger consumers purchasing luxury goods, and a post-pandemic economic boom are driving this trend. Luxury brands like Laderach, Galeries Lafayette, Balenciaga, TimeVallee, and Keune are entering the Indian market. Despite inflation impacting entry-level product categories, the luxury market in India is thriving.
More than a dozen luxury consumer goods brands are entering the country ahead of the festive season, as they look to attract consumers in a market riding on the growing affluence of Indians with higher incomes, spurring greater discretionary spending even in small towns.
India is becoming an attractive destination for foreign luxury brands as they aim to tap into the growing affluence of Indian consumers. Factors such as exposure to global trends, younger consumers purchasing luxury goods, and a post-pandemic economic boom are driving this trend. Luxury brands like Laderach, Galeries Lafayette, Balenciaga, TimeVallee, and Keune are entering the Indian market. Despite inflation impacting entry-level product categories, the luxury market in India is thriving.
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