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Thursday, 6 May 2021, 1:00 pm A campaign for Corona Beer that delivered 751,000 surf reports to Kiwi beach goers over the summer has broken new ground for advertisers keen to reach individually targeted audiences based on real time data. Adswizz and NZME brought together location-targeted news style notifications with geo targeted messaging created in real time and delivered to individual digital audio listeners across iHeartRadio to deliver the summer’s “Corona Surf Reports”. Aimed to support Corona’s long-standing call to Kiwis “from where you’d rather be” the Corona Surf Re...

NZME smart tech ad campaign breaks records 6 May, 2021 12:57 AM 2 minutes to read The Corona Surf Campaign was named as a finalist in the INMA Global Media Awards. Photo / Getty Images The Corona Surf Campaign was named as a finalist in the INMA Global Media Awards. Photo / Getty Images NZ Herald A marketing campaign for Corona beer that delivered more than 750,000 surf reports over summer has broken new ground for advertisers. AdsWizz and NZME enabled location-targeted news style notifications with geo targeted messaging sent to Kiwi beach goers and delivered digital audio to listeners acros...

Press Release – NZME A campaign for Corona Beer that delivered 751,000 surf reports to Kiwi beach goers over the summer has broken new ground for advertisers keen to reach individually targeted audiences based on real time data. Adswizz and NZME brought together location-targeted … A campaign for Corona Beer that delivered 751,000 surf reports to Kiwi beach goers over the summer has broken new ground for advertisers keen to reach individually targeted audiences based on real time data. Adswizz and NZME brought together location-targeted news style notifications with geo targeted messagin...