Electability Ad News Today : Breaking News, Live Updates & Top Stories | Vimarsana

A great game plan. >> so you're the favorite? >> absolutely. >> we've seen in the last few days in particular a shift, little change in tone in your campaign. it's been more contrast here. hillary has been going after bernie sanders more than she has been. can one presume there is a sense sanders is on offense and clinton is a little on defense here? >> now is the phase where you start to build the contrast. you say what's the alternative? what's the choice? that is a natural part of this campaign right now. that's what we are going to continue to do. when it comes to guns, we are showing the ...

Can stop them? hillary clinton. >> jeff? that's an electability ad. who's the one candidate who can stop them. not bernie sanders, hillary clinton. that means that's a concession they've lost the passion. >> right. when you hire an announcer that talks like this, it means you really want to scare people. they want to scare people about is if you don't pick hillary clinton, one of these can win. those poll numbers, even though we know the primary poll numbers can be tenuous in a place like iowa. >> they enjoy changing their minds. >> but here's the question -- if she loses iowa and new hampshir...

>> jeff? that's an electability ad. who's the one candidate who can stop them. not bernie sanders, hillary clinton. that means that's a concession they've lost the passion. >> right. when you hire an announcer that talks like this, it means you really want to scare people. they want to scare people about is if you don't pick hillary clinton, one of these can win. those poll numbers, even though we know the primary poll numbers can be tenuous in a place like iowa. >> they enjoy changing their minds. >> but here's the question -- if she loses iowa and new hampshire, and the assumption is, well -...

Momentum this electability ad very important. i think there is no question this race is about to get ugly and nasty, it's going to get more combative. >> in a normal race, a front-runner like clinton would get up without a negative ad on television. if she runs a negative ad, it could backfire her. she faces tough choices. let's see if she moves to a different topic to freshen up her attacks and contrast. sanders does have momentum here. there is no doubt. >> one of the fundamental things true in politics, it's hard to go negative on a popular candidate. both these candidates are extraordinari...