WWF and Colenso BBDO Auckland Put Microplastic Pollution Into Perspective
Creative 15 Add to collection Campaign illustrates the extent of the crisis of microplastic in the ocean Our oceans are choked with plastic. Eight million tonnes of plastic pollution ends up in the ocean each year, breaking down into tiny bits to become microplastics. Now, microplastics are in the food we eat, the water we drink, and the air we breathe. Studies suggest, people are ingesting around 5 grams of plastic a week – the same as one credit card and yet, the scale of microplastics pollution is hard to fathom. Colenso BBDO and WWF-New Zealand have created a powerful series of images ...
Source: lbbonline.com
